Creativity and Risk
- eeshanmonger
- Aug 19, 2018
- 1 min read
I reckon that any idea or activities that involves financial implications involves risk. However, if we take calculated one, the risk can be mitigated and the return on project or investment on such ideas can be optimized. Therefore, when Elssberg (2017) is discussing about creativity, the author means on the context of business ideas that involves financial implications. On the other hand, I believe that creativity can be also any task or work that does not involve financial implications. For instance, if I think of some of the creative ideas to work for an assignment at home: keeping the room neat and clean, projecting the screen, jotting down the ideas on the paper and discussing with my friend and professor. Therefore, such idea of working creatively doesn’t involve risk. But as said earlier, any business idea or thought process to launch an idea in the market involves risk. The risk involved in such cases of creative idea are volatile, uncertain, complex and ambiguous (VUCA), Thomas (2018), learning materials from canvas. Exploiting such VUCA environment of risk requires delivering innovation and high-risk strategies.

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